A leading driver and strong advocate for European Businesses in Korea
[SYNNOVE KOREA] Introducing ‘Delicious Brown’, a Brand Marketing Journey
ECCK is pleased to share that Ms. Jeonmi Eom, Marketing Director of our valued member SYNNOVE KOREA, has published a new book based on her extensive experience in brand marketing.
Titled Delicious Brown, the book serves as a branding documentary that explores the journey of connecting people, countries, and timelines—past and present—through cultural understanding. It delves into the interpretation of identity, the emotional landscape of Korean consumers, the dynamic between tradition and modern cultural shifts, and the role of individual intuition in shaping cultural trends.
This insightful publication offers a compelling example for those interested in navigating business opportunities across diverse countries and cultures.
We warmly congratulate Ms. Eom on this remarkable achievement and are proud to introduce her work to the ECCK community.
[SYNNOVE KOREA] Introducing ‘Delicious Brown’, a Brand Marketing Journey
ECCK is pleased to share that Ms. Jeonmi Eom, Marketing Director of our valued member SYNNOVE KOREA, has published a new book based on her extensive experience in brand marketing.
Titled Delicious Brown, the book serves as a branding documentary that explores the journey of connecting people, countries, and timelines—past and present—through cultural understanding. It delves into the interpretation of identity, the emotional landscape of Korean consumers, the dynamic between tradition and modern cultural shifts, and the role of individual intuition in shaping cultural trends.
This insightful publication offers a compelling example for those interested in navigating business opportunities across diverse countries and cultures.
We warmly congratulate Ms. Eom on this remarkable achievement and are proud to introduce her work to the ECCK community.
The book is available for purchase here